Marketing News

  • Google Ads is preparing to abandon the feature of automatic click price optimizations

    Google Ads is preparing to abandon the feature of automatic click price optimization

    Click price optimizer is one of the best strategies for webmasters. When Google phases it out, webmasters will have to shift to pure manual management and incorporate numerous micro-adjustments to attempt to achieve the same results, which can be quite a headache. However, Google has indicated alternative methods such as Target CPA and Target ROAS, asserting that they are viable…

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  • Unveiling the Magic: The Power of Snapchat Video Ads

    Unveiling the Magic: The Power of Snapchat Video Ads

    In a world where our eyes consume 70% of the information we encounter, video advertising emerges as the enchanting medium that captivates attention like no other. And when it comes to your ad game on Snapchat, consider Snapchat Video Ads as your secret weapon, designed exclusively for the Snap-enthusiasts! Distinctively Different: Snapchat Video Ads stand apart from the Reels and…

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  • Meta's Social Media Empire: Unveiling the Impressive Q2 2023 Report

    Meta’s Social Media Empire: Unveiling the Impressive Q2 2023 Report

    In the ever-evolving world of social media, Meta, with its vast family of platforms, has emerged as a dominant player. The recently released report for the second quarter of 2023 showcases impressive statistics that reflect Meta’s strong presence and growth. Let’s delve into the highlights of the report. The Power of Meta’s Social Media Family Meta’s ecosystem encompasses popular platforms…

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  • TikTok's New Update: Unleashing Creativity with Text Posts!

    TikTok’s New Update: Unleashing Creativity with Text Posts

    TikTok, the popular video-sharing platform, has just rolled out an exciting new update that empowers users to express themselves in a whole new way. Now, with 100 characters at their disposal (reminiscent of Twitter’s character limit), users can share their stories, quotes, song verses, and other captivating text content with the world. The update introduces a third option alongside photo…

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  • Meta Eases Restrictions: Cannabis Products Get the Green Light

    Meta Eases Restrictions: Cannabis Products Get the Green Light

    In a game-changing move, Meta (formerly Facebook Ads) has unveiled a major update to its Advertising policy, ushering in a new era for cannabis-related products. Advertisers will now find it easier to promote items containing cannabis substances, as the previous requirement for written permission has been lifted in the CBD & Related Products category, subject to specific conditions. For markets…

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  • Meta Introduce a New Format for Adverts

    Meta Unveils Innovative Advert Format

    Meta, the tech giant behind Facebook, is introducing a groundbreaking functionality that will revolutionize the way we engage with advertisements. Here’s how it works: When users come across an advertisement featuring a special promotion on Facebook, they can now simply click on it to automatically receive a discount code. No more hassle of manually entering codes at checkout! During a…

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  • Threads - a new social network

    Threads – a new social network, like Twitter

    Threads is Mark Zuckerberg’s new social network, similar to Twitter. In Threads, you can microblog by adding photos and text posts of up to 500 characters. Download the app from the App Store and Google Play. What is Threads? Threads is a social network that allows users to publish short posts of up to 500 characters, similar to Twitter. Apart…

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